Ready for a German telling Danish companies how to succeed in Germany (in English, not German)? 🥳
Germany is the biggest export market for Danish companies.
But it doesn't come easy.
If you just copy/paste your Danish store into Germany, you're in for a bad time from the start.
We have the recipe - from an actual German - and we're willing to share it with you:
This one-hour session brings together Juan Felipe Simonsen and Steffen Jecke, CEO of Projecter from Leipzig, Germany. As part of the Obsidian Group, they know exactly what it takes to help Danish companies thrive across borders.
We’ll cover everything from:
- How to be successful in Germany as Danish company
- Target audiences in Germany, regional differences, channel and media mix
- Best practices regarding digital marketing
- Website, UX, content marketing and checkout (payment, postal service) best practices
- Expected service level (regarding returns, fees, etc.)
- Strategic positioning coming from Denmark in Germany
- Typical challenges for Danish companies (not as much used to big players like Amazon, etc.)
